October 4, 2022


News and Update

Creative Brand Ideas and Tips

1. Creativity & Problem Solving

Creativity is thinking outside of the box. It’s taking something and making it uniquely yours. Solving problems requires creativity because no one has ever faced that specific problem before. You could learn about the problem, but that would take too long.

As computers get smarter, it will be hard for us to maintain our expertise in any specific field. For example, you may not be able to code as well as Google’s AI if you can’t develop new programs in your sleep. That’s why solving problems is becoming more important and is the key to being creative again.

2. Storytelling

Storytelling is the ultimate tool for human behavior modification. It’s also been an effective way of telling a history or culture. It’s the way we learn about life and it’s the way we pass along traditions.

This is a skill that is needed to be successful in any field of work. It’s used in marketing, persuasion, negotiation and every other aspect of business. For example, a business executive at Kelloggs figured out they sell billions of dollars worth of cereal every year because they tell a story about its quality and value. You can’t always rely on numbers or facts when you are trying to convince people. That is why storytelling will become so important in our lives.

3. Creativity & Passion

Passion comes from the root word patire which means suffering or enduring pain. Passion is thinking about what you do and putting in the work. It takes constant dedication to craft something that you are proud of. That’s why passion also means ‘compulsion or enthusiasm for a purpose.’

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It’s hard to be creative when you don’t have passion or drive. Passion is the fuel of creativity and it drives your potential to make something great. For example, there were plenty of people who didn’t think Apple was going to succeed because they were just one computer company doing something different right? They had passion and were determined to take on a new challenge.

4. Emotion

Emotion is a complex human feeling stemming from the heart, mind and soul. Emotions are what make us human, but it’s also something computers lack. In some ways, emotions and creativity go together because we can’t be creative unless we feel. Creativity is also a great way to express your emotion or feelings.

Emotions are incredibly powerful because they are so subjective. Humans can feel different things at the same time and there is no right or wrong way to express those emotions. For example, you may see an image that makes you laugh but it could also make you sad or even angry. This shows how unique each person’s perspective of life can be.

5. Applied Imagination

I believe in applied imagination as a creative trait because you can almost always be creative when you make something up. This is something that you can’t really do until we have smart enough machines because they can do things we can’t. That’s why applying imagination is about developing your own style and vision for your own products or ideas. It’s the power to create something out of thin air.

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In general, I believe creativity will change with technology trends over the next ten years or so. We don’t need to look any further than our phones and laptops to see exactly where computation is heading with AI, VR and AR.


I’ll tell you that I’m not doing this to try and predict the future. It’s more of a fun endeavor to see what people think about the topic. Just remember, if you don’t have passion and creativity, then you won’t be successful in any field of work.

My hope is that creativity will come back into our minds as we learn new skills and technologies through those things mentioned above. The best way to learn is to experiment with different types of work until you find something that you like doing. If there is someone out there who can help get your imagination flowing again, let us know in the comments section below.